The Coaching Blog
Practical guides, industry insights and proven strategies for personal trainers, S&C coaches and online coaching professionals.
How to Manage Online Coaching Clients Effectively in 2026
Scaling an online coaching business beyond 20 clients requires systems, not hustle. Learn how to onboard, communicate and retain clients without burning out.
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Best Nutrition Tracking Methods for Personal Trainers in 2026
Nutrition is half the battle for your clients' results. Here's how to implement effective nutrition tracking without overwhelming them or yourself.
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Complete S&C Periodisation Guide: Linear, Undulating & Block Models
Understanding periodisation models is fundamental for S&C coaches. This guide breaks down linear, undulating and block periodisation with practical programming examples.
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How to Scale Your Personal Training Business Beyond £5,000/Month
Most personal trainers plateau at £2,000-3,000/month because they trade time for money. Here's how to break through that ceiling systematically.
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How to Build an Effective Client Check-In System for Coaches
A structured check-in system is the difference between a coach who scales and one who drowns in WhatsApp messages. Here's how to build one that works.
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Coaching Software vs Spreadsheets: When to Make the Switch
Most coaches start with spreadsheets, and stay there far longer than they should. Here's how to know when Excel is costing you more than it's saving.
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How to Price Your Online Coaching Services in 2026
Underpricing is the #1 reason coaches burn out. Here's a clear framework for pricing your online coaching at a level that's sustainable and profitable.
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Building Recurring Revenue in Your Coaching Business
Session-by-session billing creates feast-or-famine income. Here's how to restructure your coaching business around predictable monthly recurring revenue.
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Progress Photo Best Practices: A Coach's Guide for Clients
Progress photos are one of the most powerful tools in transformation coaching, but only when they're consistent. Here's how to do them properly.
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Online Personal Training Software: The Complete Guide for 2026
The market for online coaching software has exploded. Here is what actually matters when choosing a platform to run your entire coaching business.
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Coach Client Retention: 8 Strategies That Actually Work
Most coaches focus on acquisition. The coaches who build sustainable businesses obsess over retention. Here are 8 strategies that make clients stay.
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Velocity Based Training for Strength Coaches: A Practical Guide
Velocity based training removes guesswork from load prescription. Here is how to implement VBT in your coaching practice without expensive equipment.
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Programming Around the Menstrual Cycle: A Coach's Evidence Guide
Female physiology is not male physiology on a different schedule. Here is what the evidence says about programming across the four cycle phases.
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Return to Play After Injury: A Framework for Strength Coaches
Return to play is one of the highest-stakes decisions in coaching. This framework gives structure to the progressive loading continuum from injury to full training.
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Sleep and Athletic Performance: What the Evidence Actually Says
Most coaches talk about training and nutrition. Almost none systematically address sleep. Here is why that is leaving performance on the table, and what to do about it.
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Creatine for Strength Coaches: What the Evidence Says in 2026
Creatine has more published research behind it than virtually any other supplement. Here is what the evidence actually supports, and the questions that are still genuinely unsettled.
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Autoregulation and RPE: A Practical Guide for Coaches
Percentage-based programming ignores the fact that a 100kg squat at 80% feels very different on Monday after eight hours of sleep than it does on Thursday after a stressful work week. Autoregulation fixes that.
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GLP-1 Medications and Muscle Loss: What Strength Coaches Need to Know
Semaglutide and tirzepatide are now genuinely mainstream. If you coach general population clients, some of them are already on these medications or will be soon. Here is what the research actually says, and why your role just became more important, not less.
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Best Nutrition Coaching Software in 2026: Honest Comparison Guide
A side-by-side look at the leading online nutrition coaching platforms: what each does well, where they fall short and which fits your coaching model.
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Why You Should Screen Movement Before You Programme Strength
Loading a dysfunctional pattern just makes it stronger. Here's how to screen movement before you programme strength, and what to do with what you find.
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The Psychology of Client Referrals: Why They Happen (and How to Ask)
A great transformation doesn't guarantee a referral. Here's the psychology behind why clients actually refer, and how to build it into a system instead of hoping.
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The Pleasure-Pain Balance: A Coach's Guide to Client Motivation and Relapse
Clients don't fall off track because they lack willpower. Here's the behavioural science behind motivation and relapse, and how to actually help.
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Triphasic Training: Coaching the Eccentric, Isometric and Concentric Phases Separately
Every lift has three phases, and most programmes only ever train one of them properly. Here's how triphasic training fixes that.
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Fat-Adaptation and Endurance Training: What the Evidence Actually Says
Low-carb endurance training has passionate advocates and real physiological logic behind it. It also has a performance research record that's far more mixed than the popular books suggest.
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How to Niche as a Personal Trainer (Instead of Marketing to Everyone)
"I work with anyone who wants to get fit" isn't a marketing message: it's the reason your marketing isn't working. Here's how to actually niche.
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Energy Systems 101: Coaching Aerobic, Glycolytic and Phosphagen Training
Most conditioning programmes default to 'more cardio' without asking which energy system the sport actually demands. Here's how to fix that.
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The Cholesterol Myth: What Your Clients Get Wrong About Dietary Fat
The advice on dietary fat has changed more than once in the last few decades. Here's an honest look at what's settled, what's still debated, and how to talk to clients about it.
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The Keep-In-Touch System: How to Stay Top of Mind Without Being Annoying
Most leads aren't ready right now. Here's a system for staying in touch until they are, without it feeling like nagging.
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The Red Velvet Rope Policy: How to Screen for Ideal Clients
Saying yes to every enquiry feels safe. It usually costs more than it saves. Here's a practical way to screen for the clients you actually want.
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Why Play and Low-Intensity Movement Belong in Every Client's Week
Not every minute of movement needs to be a training session. Here's why low-intensity, unstructured movement earns a real place in a client's week.
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From Screen to Programme: Building a Corrective Exercise Strategy
A screen that doesn't change the programme was a waste of five minutes. Here's how to actually build corrective work into training.
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